|
March 19, 2024 |
Advertising
Did you know?
• Internet penetration among adults in the U.S. has hit an all-time high, nearly 75 Percent. Online news is a more regular part of the daily news diet than is the local newspaper. 50 million Americans get news online in a typical day.[1] • All age segments report spending more time today on the Internet versus a year ago. [2] • Online ad spending is up 22 percent over the past year. Online audio advertising “will be a principal driver of advertising growth”. [3] • “Increasing amounts of revenue and focus should be on the online properties”. [4] • Radio Web visitors are well-educated, upper income, white collar workers as well as younger people. [5] • 53 percent of broadband users get news on a typical day from radio, 43 percent from the local newspaper. [6] • Radio listeners are more inclined than television viewers to visit the Internet and buy on the Internet. [7] • Awareness of podcasting is up significantly. 52 percent of this audience is under the age of 35. [8] • InlandNewsToday (INT) has been recognized as a Best News and Information website in competition with newspapers and radio and television stations in a 4-county region of Southern California for three years in a row. [9] Rates With affiliate radio stations throughout the nation’s 24th largest market and one of the fastest-growing, INT and Inland Empire News Radio offer the best of both worlds. We reach thousands of new and repeat visitors and listeners every week. Rates for a combination online and drivetime radio campaign start at $600/month and are adjusted according to placement, length and duration. Online and radio are available separately. Please contact Jim Ness, General Manager, at 951 369-3900, in Riverside, California or newsradio@sbcglobal.net to develop an ad campaign that fits your specific needs. It will be the most cost-effective you can buy. Sources: |